Beginner · Five weeks · £80 · Founding cohort
First Build. Five weeks from written-down problem to working workflow.
You bring a process you know inside out. You leave with it running, built by you, with AI doing the code. The finish line is a working system you use on a normal Tuesday.
Founding cohort starts Tuesday 21 July 2026 · 30 places
Checkout opens with the founding cohort. Waitlist members get the £80 founding price and first access. 30-day money-back guarantee.
Who it's for
Built for the person who runs the thing.
You've run a business, a kitchen, a site, a practice or a department for years. You know exactly which process eats your Friday afternoons. You've priced a developer and walked away, or bought software that never fitted.
You don't need to become technical. The course teaches one discipline: turning what you already know into instructions an AI can build from, then checking its work like the expert you are.
Who it's not for
If you write code for a living, the course will feel slow: it teaches judgement ahead of syntax, and you have both already. If you're after a career change into software engineering, this teaches something narrower. And if you can't spare two to three hours a week for five weeks, wait for a quieter stretch; the materials will still be here.
The five weeks
One module a week. One real output per module.
Week 1: Map the problem
Outcome: your problem, on paper, sharp enough to build from.
The Domain Problem Audit, in depth. Pick one specific process rather than a category, and write it down the way you'd train a new employee.
Week 2: Meet the tools
Outcome: your process, restated as instructions the tools understand.
What AI can and can't do with your process, in plain English. Your first working session with an AI assistant, minus the setup marathon.
Week 3: First build
Outcome: version one, running on your real work.
Turn the written process into a working workflow, step by step, with the AI doing the code and you doing the judgement.
Week 4: Test against reality
Outcome: a workflow that survived contact with your actual job.
Run it on a real week. Find where it breaks (it will) and fix it with the method rather than luck.
Week 5: Make it stick
Outcome: the finished build plus your write-up.
Daily use, guardrails, and what to build next. You write up what you built and what it changed, as your record and your proof.
Format: short video lessons plus worksheets, released weekly, 2–3 hours a week. Lifetime access, so if a week disappears on you, the materials wait. No live-call obligations.
Who teaches it
Taught by the founder: 20 years building businesses, first property development, then automated trading systems.
"I've spent the past year with these tools ten hours a day. Unguided, they're close to useless. Guided by someone who knows their field, they're the biggest lever I've seen in twenty years of business."
Price
£80, once.
Lifetime access to the materials. Waitlist members get the £80 founding price and first access when checkout opens.
What comes after
AI Applications
£350
Apply AI across real work: document automation, research synthesis, client communication. Opens after the founding cohort.
Build Your Own System
£2,000
The complete programme, from foundations to building real tools for your domain, end to end.
First Build is the first rung. The later courses assume its method, and you can stop after any rung with something that works.
The guarantee
30 days, money back, no interrogation.
If the course isn't working for you, email us within 30 days of purchase and we refund it. The policy is one paragraph long.
Questions
Plain answers.
Do I need any technical background?
No. The course assumes you can use a web browser and email, nothing more. What it does assume is experience: you know a trade, an industry or an operation well. That knowledge does the heavy lifting.
How much time does this take?
Two to three hours a week for five weeks. If a week goes sideways, the materials wait for you. Nobody falls behind.
What does it promise, and what doesn't it?
It promises one real build and a method you can repeat. It doesn't promise that AI will transform your business in five weeks, that every process can be automated, or that you'll never need a professional developer again. Some processes aren't worth automating; part of the course is learning to tell which.
Why not just use free resources?
You can, and some are good. What free resources don't do is start from your work. Generic tutorials teach tools; this teaches you to turn a process you already understand into something that runs. If free gets you there, take it. The newsletter costs nothing precisely so you can judge us before spending anything.
Is there a refund policy?
Yes: 30 days, money back, no interrogation. Details on the refunds page.
Join the founding cohort waitlist.
Enrolment opens to the waitlist first, at the £80 founding price. Joining the list costs nothing and commits you to nothing.
Founding cohort starts Tuesday 21 July 2026 · 30 places
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Not ready? The free worksheet is the first lesson of the course, free.